Founding Director
As the founding director of the Smithsonian’s National Museum of the American Latino, Jorge Zamanillo provides leadership and strategic direction for the museum.
In addition, he guides the museum’s comprehensive plan to preserve, document, display/interpret and promote knowledge of U.S. Latino history, art and culture.

Board of Trustees
The Board of Trustees of the National Museum of the American Latino advises the Museum Director and Smithsonian Leadership on key decisions relating to the Museum’s development, and partners with the Institution on outreach and fundraising efforts.
The Board of Trustees includes a member of the Smithsonian Board of Regents, the Smithsonian Secretary and Under Secretary for Museums and Culture, two members of Congress, and thirteen citizens appointed by the Board of Regents.
The members appointed to the board of trustees are:
Henry R. Muñoz III
Chair
Entrepreneur, Designer, and Philanthropist
Margarita Paláu-Hernández
Vice Chair
Founder and CEO, Hernández Ventures
Dr. J. Mario Molina
Vice Chair
Principal of JM Molina Investments
Raul A. Anaya
President of Business Banking, Bank of America
Rep. Tony Cárdenas (D-CA)
Appointed by the Congressional Hispanic Caucus
Emilio Estefan
Producer, Director, and Entrepreneur CEO, Estefan Enterprises, Inc.
José E. Feliciano
Co-Founder & Managing Partner, Clearlake Capital
Rep. Jennifer González-Colón (R PR)
Appointed by the Congressional Hispanic Conference
Hon. Jaime Herrera Beutler
Rick Gomez
Executive Vice President & Chief Food & Beverage Officer, Target Corporation
Alberto Ibargüen
President & CEO, John S. and James L. Knight Foundation
Eva Longoria
Actor, Producer and Director
Founder, Eva Longoria Foundation
Soledad O'Brien
Journalist, Author and Producer
Founder & CEO, Soledad O'Brien Productions
José Luis Prado
Executive Advisor Partner, Wind Point Partners
Franklin D. Raines
Member, Smithsonian Board of Regents
Alfredo Rivera
President, Coca-Cola North America
Sofía Vergara
Actress, Television Producer, and Philanthropist
Ex officio
Lonnie G. Bunch III
Secretary of the Smithsonian
Kevin Gover
Under Secretary for Museums and Culture
Smithsonian Institution